In a world of choices we drive demand and what we choose to buy and consume determines what is produced - and how.
Every year, around 50 billion animals are hurriedly pushed through the slaughter houses to make sure the demand is met for burgers, chicken nuggets, sausage rolls, kebabs, curries, turkey sandwiches and the other meat snacks we consume on a far too regular basis.
A protein rich diet has become so normal for us, many of us grab a burger on the go without sparing the slightest thought for what it is we’re actually eating, let alone the cold, cruel process that took place to make such a harmless, friendly-looking burger.
Meat snacks are high up on the demand list along with chocolate, crisps, cakes and pastries. And we are so detached from the source of our foods nowadays, its easy to hide in a bubble of ignorance and convince ourselves that, seeing as the meat is dead and already on the shelf, we might as well just buy it anyway...it would be a shame to let it go to waste, wouldn’t it?
It is precisely this kind of (non)thinking that feeds the circle of demand.
Lucky for us, ignorance can be cured. Awareness is all we need.
What if we stopped snacking mindlessly on meat? What if we kept meat to mealtimes and reduced it to once a day? Or even once every two days, once a week?
Not only would your body thank you for it but imagine the impact this drop in demand would have on the factory farms and slaughter houses?
PETA estimates that by becoming vegetarian, one person would save 100 animals a year. By cutting right back on consumption you could save 50. Ten people doing this would save 500 animals a year. One hundred people would save 5000, one thousand 50,000. See what kind of an effect this can have!
As an ocean is made up of drops of water, so is demand made up from people. Help the animals and think carefully about what you consume. Here are three ways you can start to make a huge difference:
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• Eat less meat
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• Buy organic meat
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• Become vegetarian
The solution is simple - and in your hands. Stop factory farming - start today.